A sustainability consultancy built on standards, not slogans
ViridisPride is a UK-based consultancy specialising in Life Cycle Assessment, Environmental Product Declarations and independent EPD verification.
How we think about the work
We are science-led. Every assessment starts from a clearly defined goal and system boundary, is built on primary data wherever it can be obtained, and follows the relevant ISO and EN standards to the letter. We document our assumptions so the work is reproducible and defensible.
We are independent by design. Our EPD verification and LCA critical review work is kept conflict-free: we do not verify declarations we prepared. That separation is what makes the result credible, and it is something a tool that generates and signs off its own output cannot offer.
We are people, not a portal. Clients work with a named consultant who understands their product, their sector and the standard they need to satisfy, and who is accountable for the quality of the work.
Our principles
Environmental claims should be defensible.
Every number we publish should survive a hostile review.
Standards are not paperwork.
They are the reason a procurement team in Berlin can trust a declaration written in London.
Independence is structural, not promised.
Verification work is separated from consultancy work by design.
Qualified people behind the work

Stephen Forson
Founder & Lead Consultant
ViridisPride was founded in 2022 by Stephen Forson, a Chemical Engineer with specialist experience in Life Cycle Assessment, EPD development and independent EPD verification. Stephen is a registered verifier with the International EPD System, IBU (Germany), EPD Norge, the Irish Green Building Council and Global Green Tag, and a member of Eco Platform and the Alliance for Sustainable Building Products, giving ViridisPride direct access to five major programme operators under one roof.

John Henry
Director of Sustainability and Environmental Management
John Henry is ViridisPride's Director of Sustainability and Environmental Management. With over 40 years' experience as a Sustainability Management Consultant, John has advised owners, multinational corporations, governments and development banks across more than 30 countries on environmental engineering, climate and GHG management, and ISO 14001 implementation. He brings combined technical, commercial and board-level leadership, including six years as a Non-Executive Director of IEMA, where he served as Vice-Chair.
Holding ourselves to the same standard
- We minimise the environmental impact of our own operations and favour low-carbon ways of working, including remote-first delivery.
- We give clients honest advice on impact reduction, even where it means less billable work.
- We keep our methods current with evolving standards, datasets and best practice.
Ready to make your environmental claim defensible?
Send us a few details about your product and the standard or programme operator you need to meet. We'll come back within one working day with scope, indicative timeline and price.
- Phone
- 020 8058 9253